CoinShots Logo
Alibaba Extends NFT Reach With Its Food Delivery Arm
Alibaba-owned Ele.me announced the launch of its first non-fungible tokens (NFTs) on Tuesday with the Hangzhou Cuisine Museum, featuring traditional Hangzhou dish cod meatballs.
Andrew
8:18 20th Apr, 2022
NFTs

The food delivery giant partnered with the Hangzhou Municipal Bureau of Commerce to promote local food and culture.

Users can claim the NFTs by uploading a series of original photos of traditional Hangzhou dishes.

Ele.me’s NFTs are non-transferable, a measure implemented to abide by China’s banking and finance self-regulatory bodies’ demands.

Ele.me and Meituan have a duopoly on China’s food delivery industry.

Meituan, partially owned by Alibaba rival Tencent, has not issued its own NFTs.

Source



CoinShots Logo

Social

Get in touch:

© 2022 Coinshots (AtlasZero LLC). All rights reserved.