It was only a year and a half ago that there appeared to be bad feelings between Snoop Dogg and Eminem, both of whom are Dr. Dre's proteges. Now, the legendary rappers have a new music video where they are featured as Bored Apes.
Eminem tweeted on June 24 that a new song called “From The D 2 The LBC” would be released. The post included the song's single art, which was a comic book style with two cartoon monkeys representing both Snoop Dogg and Slim Shady and their connection to Bored Ape Yacht Club (BAYC). He followed up swiftly with another tweet advertising the video.
The two hip-hop legends have reunited to release a new music video for their followers. This time, they've featured the Bored Ape Yacht Club (BAYC), a nonfungible token (NFT) collection built on the Ethereum blockchain.
Titled "From The D 2 The LBC," the new music video shows Eminem and Snoop Dogg in animated characters of apes. It was produced by 1st AMENDMENT and Young California, in collaboration with the BAYC.
The song has the two of them shouting out their respective hometowns, Detroit and Long Beach, in its refrain:
“Put your doobies high if you reside in 213, let’s see them blunts raised / Whether you east side or west side of the 313, let’s see them guns blaze.”
The video then shifts to Em and Snoop as they perform their verses while morphing into animated, Bored Ape-style avatars – the song was recently previewed live at Ape Fest 2022 by the pair.
It should be noted that Eminem and Snoop are already familiar with the world of NFTs, having previously ventured into it. As reported, Eminem, also known as Marshall Mathers III, purchased an NFT from OpenSea's NFT marketplace for $462,000 and became a member of the Bored Ape Yacht Club.
In April, Snoop Dogg was announced as a major investor in MoonPay, an on- and off-ramp service, along with "industry VIPs" like Justin Bieber, Bruce Willis and Ashton Kutcher. MoonPay has also teamed up with Dogg's Death Row Records to create an NFT marketplace.